Thinking | Space

Investing In Games: Broad Or Deep?

Here’s a question for all you would-be investors in game companies:

Suppose two studios approach you. Studio A has a strategy centered around making a big play on one game. It plans to take your investment and use it to make that game as best it can and find success. Studio B has a different idea. It plans to make many small games, build a platform and ecosystem between them and see which works. Then to accelerates what works to success.

Changing The Rules Of E-Commerce

In late summer, Mayfield and CRV co-hosted a dinner for entrepreneurs at e-commerce 2.0 companies, including Brit& Co, Dolls Kill, Dropship, Indiegogo, Kiwi Crate, LeTote, Massdrop, Pebble, Peek, Poshmark, The Hunt, Tophatter, Touch of Modern, Trendalytics, Udemy and Urban Remedy. These executives discussed the factors making e-commerce cool again for investors and founders, focusing on how evolving technology and business platforms (primarily through mobile devices, and social media) are changing the rules for the 6 C’s: content, curation, customization, community, crowdsourcing and crowdfunding.

Viddy, Once Touted As ‘The Instagram For Video’, Will Shut Down On December 15

Remember Viddy? The one-time red hot mobile video app is closing down. That’s according to Fullscreen, the company that bought it for $20 million — a snip of its peak valuation — earlier this year.

Importance of having a Mobile Site

In the last few years, Google has been communicating the need for mobile ready sites. Forward-thinkers are already reaping the benefits of creating a mobile-friendly website. If your company hasn’t taken the plunge, Google has publicly stated its intent to make mobile-friendly websites standout in its search results, which may lead to a new ranking factor. Google has always strived for the best user experience and, clearly, mobile-friendly websites are front and center when mobile search volume is starting to pull ahead of desktop search.